Marketing and communications teams
People who publish news, change copy and launch campaigns on the company website.
[ Training and digital independence ]
Train your team. Get the most from your investment.
A tool only delivers results if your team knows how to use it. We provide hands-on training in WordPress, WooCommerce, SEO and digital tools, on your own website and tailored to the tasks your team does every day.
[ Who it's for ]
Who our training is for
For teams that want to stop depending on a developer for every change.
Businesses with a new website or shop
You've just launched a website or shop and want your team to handle it confidently from day one.
Partner agencies
Agency teams that manage content on their clients' websites and want to do it without waiting for a developer.
Entrepreneurship programs
Hands-on workshops for organizations and programs that support entrepreneurs taking their first steps online.
[ Syllabus ]
What we can teach
We build the syllabus around what your team needs, from these modules.
- WordPress: pages, blog posts, images, menus and users
- Content editors: block editor, Elementor Pro or our visual editor
- WooCommerce: products, variations, orders, coupons and promotions
- Basic SEO: titles, descriptions, headings and internal links
- Google Business Profile: details, photos, posts and replying to reviews
- Security best practices: passwords, users and what not to touch
- Reading data: how to tell which pages work and which don't
- The custom admin we've built for your website
[ Format ]
What the sessions are like
Practical, with your website in front of you and no theory you won't use.
Online or in person
Live video sessions for remote teams, or at your premises.
Small groups
Groups of 3 to 5 people are ideal, so everyone gets to practice. We can adapt to larger teams.
On your own website
We practice on your website or a staging copy, so what you learn is useful the next day.
30 days of support
After the training, 30 days to answer the questions that come up in day-to-day use.
[ Process ]
How we prepare a training session
[01]
Needs
We talk to you about who'll take part, what tasks they do and where they get stuck today.
[02]
Tailored syllabus
We propose the syllabus, length and format. No generic courses.
[03]
Hands-on session
Each person does the tasks on the website while we guide them, instead of watching us do them.
[04]
Follow-up
For 30 days we answer the questions that come up when applying it to real work.
A marketing team that no longer depends on developers
The challenge
A partner marketing agency relied on developers for every content change on its clients' websites, and that caused delays.
The solution
We ran a 4-hour training session focused on the custom admin panel we'd built for them, so the team could manage all the content on its own.
Results
- No content change depends on a developer any more.
- New campaigns published the same day.
- A more motivated, more independent marketing team.
[ FAQ ]
Training FAQ
Is the training online or in person?
Both options. We can run live video sessions for remote teams or in-person sessions at your premises.
How many people can take part?
Groups of 3 to 5 people are ideal so everyone can practice, but we can adapt to larger teams.
How long does a training session last?
It depends on the syllabus and the team's starting point. For reference, the training in this page's case study lasted 4 hours. We propose the length along with the syllabus.
Do we need to know about technology?
No. We start from each participant's level and explain every term the first time it comes up, with examples from their daily work.
Does our website have to be built by Baqueiro?
No. We train on any WordPress or WooCommerce website. If we built it, the training also covers the custom admin we built for you.
What if we have questions after the training?
We include 30 days of support to answer the questions that come up in day-to-day use.
[ Let's talk ]
Shall we unlock your team's potential?
Tell us who'll take part and what they want to learn to do. We'll propose a syllabus and a date.